What’s In A Name? The NBC Tower
The NBC Tower is one of our favorite Chicago buildings. In fact, it may be one of the best looking buildings in the city. But we can’t help but wonder these days if it’s in for a name change.
For the last couple of months the Sun-Times has been chirping about NBC Universal moving production of the Jerry Springer Show and the Steve Wilkos Show to Connecticut. Then last week there was a big brouhaha when NBC informed the state that it plans to lay off more than 100 people who work in the tower. And now he rumblings are getting louder about NBC selling WMAQ-TV.
It’s not exactly a secret that NBC doesn’t want to be in the local television business anymore. Word in broadcast circles is that the peacock network would like to dump every local station it has outside of New York and Los Angeles . The fire sale is already on in New England where Providence is gone and Hartford is next. How long until the flames reach the Illinois prairie?
It will be a sad day for Chicago when that illuminated peacock is winched down from the 37th floor of 200 East Illinois Street. Sure, channel 5 will continue to broadcast, but Chicago will have lost another bit of broadcast prestige and the city’s cultural voice that once boomed across the nation’s midsection will become yet a little quieter.