Burberry: Countdown to Tear Down

Scaffolding goes up next to Chicago's former Burberry flagship store at 633 North Michigan Avenue

Scaffolding goes up next to Chicago’s former Burberry flagship store at 633 North Michigan Avenue

If the six-foot-tall mug of Rosie Huntington-Whiteley peering out at you from a second-story window at the Shops at North Bridge (520 North Michigan Avenue) wasn’t hint enough, scaffolding (see above) recently went up next door to Chicago’s Burberry Store, heralding its impending doom.

The Chicago flagship store at 633 North Michigan Aveue is closed now while employees move the last remaining inventory across the street.  It will reopen Tuesday, July 26, 2011.

For the last few days employees have been selling from limited inventory while display cases, rails, and stock was moved into the cramped North Bridge location, which will be Burberry’s home for the next two years.

Photograph courtesy of Burberry

During that time, the old two-story building will be torn down and replaced by a new five-story flagship store, nearly identical to the ones the British clothing company erected in China and elsewhere.  The difference is that in Chicago, the design had to be toned down to meet modest Midwest sensibilities.

 

The scaffolding you see going up on Michigan Avenue isn’t actually part of the Burberry store demolition.  It’s the people at the AOA Building (142 East Ontario Street) boarding up their windows to protect their building from the impending destruction.

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Author: Editor

Editor founded the Chicago Architecture Blog in 2003, after a long career in journalism. He can be reached at chicagoarchitectureinfo@gmail.com.

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