Something unexpected showed up in our inbox this morning. It’s a rendering of the new Brunello Cucinelli store that’s going into the former Jake space at 939 North Rush Street. Brunello Cucinelli is an Italian fashion house known for its use of Mongolian and Chinese cashmere. It currently has four other stores in the United States, and an additional 39 around the world.
The new store design eschews the wood front left over from Jake and the short-lived Gap pop-up store and replaces it with a facade of glass panels that work better with the rest of its building, as well as the neighboring buildings.