The transformation of the tower above the Oriental Theater in The Loop is finally complete. The building has been renovated from offices into a new boutique hotel.
There were several plans floated for the building in the last few years, as downtown has started bulging with new tourists, residents, and students. Everything from a condo conversion to student housing was on the table at one time or another. But Murphy Development managed to be the party to give the venerable Rapp & Rapp-designed building new life at a home away from home.
The tower is now open as the Cambria Hotel Chicago Loop Theatre District, using the reverse adjective grammar common in the hospitality industry these days.
It features 199 rooms on floors three through 22, with back office operations stuffed into the two basement levels.
Press release follows.
ROCKVILLE, Md. — Cambria Hotels, franchised by Choice Hotels International, Inc. (NYSE: CHH), joined Murphy Development Group and management company Crescent Hotels & Resorts to celebrate a major milestone with the grand opening of the Cambria Hotel Chicago Loop – Theatre District. The property is one of two downtown Chicago hotels to recently join the brand portfolio. The evening was highlighted by a Broadway-themed ceremony, including a special performance by actors from the award-winning musical Les Misérables, which recently began a national tour, including a three-week showing in Chicago at the Cadillac Palace Theatre. An open house was also held, showcasing the building’s stunning transformation to become the Cambria brand’s first adaptive re-use design.
Originally constructed in 1927, the 22-story, 199-room Cambria Hotel Chicago Loop – Theatre District, located at 32 W. Randolph St., is situated above the historic Ford Center for the Performing Arts Oriental Theatre. The property is in the center of the Chicago Loop, an energetic business district, and home to a number of Fortune 500 company headquarters, such as Boeing, Archer Daniels Midland, United Continental Holdings, and the Exelon Corporation. Block Thirty Seven, a mixed-use project which includes an assemblage of high-end apartments, restaurants and local retail outlets, is located directly across the street from the hotel, making it a uniquely convenient option for leisure and business travelers.
The Cambria Hotel Chicago Loop – Theatre District offers a décor that maintains the building’s colorful past through unique design features, while presenting a sleek 21st-century aesthetic as well as modern essentials. The property features a spacious lobby, flexible meeting space with integrated AV capabilities, and a high-design fitness center offering state-of-the-art exercise equipment. The property also includes contemporary onsite dining, serving a menu comprised of local specialties, liquor, wine, and local craft beers, as well as freshly prepared grab-and-go gourmet salads and sandwiches.
“As the Cambria Hotels brand rapidly expands across the country, the heart of downtown Chicago is a fantastic next stop, as it is steps away from major businesses as well as unrivaled entertainment, shopping and restaurants,” said Janis Cannon, senior vice president, upscale brands at Choice Hotels. “The Cambria Hotel Chicago Loop – Theatre District truly represents the best of the brand, given its prime location, aesthetic capturing the character of the local community and amenities, all of which make it the perfect match for the modern traveler. The property even has a unique added service where guests can reach out to local experts on social media for personalized recommendations during their stay.”
To meet the desires of today’s upscale travelers who want to maximize every moment of their trip, the Cambria Hotel Chicago Loop – Theatre District is launching a virtual concierge service entitled “Cambria Connectors.” This program enables guests the opportunity to receive real-time local recommendations via social media from two Chicago influencers, Chicago Food Authority and Kelly in the City using the hashtag “#CambriaConnectors.”
Featured speakers for the celebration included Cannon; John T. Murphy, Chairman and CEO of Murphy Development Group; and Evan Studer, Executive Vice President of Operations for Crescent Hotels & Resorts.
“Teaming up with the Cambria brand and Choice Hotels has been the ideal scenario to bring such an extraordinary property to fruition,” said Murphy. “The buildings of downtown Chicago all have stories behind them. This Cambria project is no exception and we are proud to deliver such an exceptional hotel product for Choice while embracing and preserving the city’s architectural culture.”